It is intriguing for musicians to realize that there are less and less music listeners purchasing physical CDs now. As a consumer I do not buy or play CDs anymore. I play music on Spotify, iTunes and yeah there are so many music streaming platforms now vying for consumer's attentnion. New players such as Amazon Music and Youtube Music are trying to get into the muisic streaing market. Internet has dramatically changed how we consume music!
What is the music streaming service platform are you using/subsribing to? I use Spotify; so do my kids. The great thing about Spotify is that the catalogue is so large; you can literally find anything you wish by searching key words. The coolest thing is you can make your own playlist for your own enjoyment as well as sharing it instantly in social media with friends! Social medias work as a publicity form that can compete with magazine coverage, TV commercials, CD posters and disply in stores; and the interaction between artists and fans are more direct, frequent and dynamic.
Not only can I find current, new music, I can also find older music and albums, online. If I wish to purchase a physical CD that is iconic, such as Beatles, or ABBA, or Air Supply, or Glenn Gould, I go to Amazon to order and have it delivered to my door. The music industry has reached its height of efficiency no doubt like never before!
What is the inspiration for artists then?? As a pianist in the past year have tried to understand the current music industry by reading and researching, and I figured that nowadays if a musician does not change with the external environment he/she will definitely be left out. I am still learning, every single day.
There are a few music industry websites/blogs that I think can help musicians get insights about how to build and manage a successful career in a digital world. Let me list just a few below:
Comments